Independent Income
Frequently Asked Questions.

Most content on this topic is written for people in their 20s or 30s starting from scratch. The frameworks, examples, and assumptions don't fit someone who has spent 30 years building a senior career. Your Digital Plan B is built specifically for senior professionals, the starting point, the constraints, the credibility requirements, and the income models are all different. It's not a library of content to wade through. It's a structured path from someone who made the same journey at the same level.

Yes. Built to work alongside your career, not instead of it.

No. The frameworks are designed for senior professionals, not tech specialists. We harness the best of breed tools to do the heavy lifting and tech, leaving you to make the important decisions.

The Path Finder takes under 5 minutes.

The OPS — One problem solved challenge is a 4 week process that delivers a viable product that has been tested against the market place and forms the first of the three phases of the Mission Map.

The Mission Map is structured around 12 – week framework, aligned with your Digital Plan B, that is designed to take you through the complete business cycle (PREPARE → LAUNCH → GROW).

Both the OPS and the Mission Map are designed to fit around your current role. Most senior professionals work through it in focused sessions of 2–3 hours per week.

No. This is a structured, self-directed framework. Peer-level guidance, not a coach-client relationship.

The Plan B Path Finder is free. I recommend you start with the OPS challenge, this allows you to check out the framework and the tools FREE for 7 days, after that its $147/month.*

After the four weeks of the challenge you will be in a position to make an informed decision on the framework, the tools and the offer that you will have developed and tested in the market.

*Processed in USD via our secure platform.

The 7-day demo is exactly that, a demo. You experience LaunchPad doing the work, then you decide if it's worth $147/month to you for the next 3 weeks and beyond.

If you decide to cancel in the first 7 days

That's fine, you can still keep going on the OPS Challenge. You owe nothing. You keep all three training modules forever, the OPS Workbook, and everything you built during the demo week, niche research, customer profile, offer notes.

The only difference: you finish Weeks 2, 3 and 4 manually rather than with LaunchPad doing the heavy lifting alongside you. The market research, the copy drafts, the pricing analysis, the lead-magnet creation, you do those yourself with the training videos as your guide. Slower, but The Challenge is still yours to complete.

If you decide that this does not work for you.

We recognise that this is not for everyone and people's circumstances can be very different. We can't help everyone, but we'll stand behind the framework and what LaunchYou has built.

If you complete the milestones, follow the framework, and finish the 4 weeks but feel you didn't get what was promised, email LaunchYou and they'll refund your first LaunchPad charge with no hassle.

There's no ongoing commitment, and no pressure to continue.